Having an efficient, talented and dependable staff of teachers is essential for the success of any education franchise. That makes recruitment a vital process. Before hiring teachers, a franchise needs to consider the local environment, the cost of hiring, from where to hire, and equally important; how to hire. The following are some tips on hiring ESLs for your English language franchise.
Check the Local Hiring Season
In many countries, schools hire new teachers in certain seasons only. Knowing the country’s hiring season helps your education franchise to schedule interviews and organize the recruitment processes. For example, in Europe, the hiring seasons for primary school educators is from September to October.
This is the time when 50% of the English teachers in Europe leave their position, thereby creating opportunity for new English teachers to fill their space. The local hiring season is the time when many English teachers look for a job, and this can be the perfect time for you to recruit.
You may also consider cultural peculiarities of the country in which you operate. In Muslim countries, hiring is not conducted during the month of Ramadan. Knowing the local season of hiring is, therefore, the first step to create a systematic recruitment structure for your English Language franchise that can be used every time you need to recruit.
Do You Require TEFL Certification from Teachers?
Teaching English as a Foreign Language (TEFL) or Teachers of English to Speakers of Other Languages (TESOL) is a certification that most schools and language institutes require from the English teachers they hire. CELTA (Certificate in Teach English to Speakers of Other Languages) courses, on the other hand, are all affiliated with the Cambridge University, and are believed to be more prestigious because of it.
A TEFL certification is given after certain standards are met[i]. These include:
- At least 100 hours of coursework
- At least 6 to 20 hours of practice with actual non-native English speakers
- An accredited curriculum from a recognized and independent organization within the field
- Instruction provided by a qualified instructor with a degree equivalent to a Master Degree in TESOL or a related field
TESOL for Pre-K to Grade 12 includes five social and academic language proficiency standards that help language students to successfully teach and interact within and beyond the classroom. The learners are provided instruction in four areas: listening, speaking, reading and writing.
Some education franchise employers expect English teachers to have a degree in education and experience in teaching along with a TEFL, TESOL or CELTA certification. Depending upon your needs, you may determine if you wish to hire teachers with a TEFL, TESOL or CELTA with or without an academic degree and/or experience.
Hiring Teachers from Abroad for your English Language Franchise
If you are opening an English Language franchise in Asia and you want to hire English teachers from Australia, you may need to consider certain things to ensure smooth and successful recruitment. Hiring teachers from abroad means a big change for the teacher with respect to the place of residence, culture, expenses, language, food and more.
When hiring teachers from abroad, consider the following tips:
- Single or childless adults are often a preferred choice over individuals who are married.
- The degree or licenses of the teacher may or may not be at par with the degree or licenses at the country in which you operate your education franchise.
- Teachers that have no knowledge of the local language may find it difficult to adjust to the new life. Therefore, candidates with at least some knowledge of the local language may be a better choice.
- It is preferable to discuss and finalize any issues that may cause disagreements later such as pension, benefits, taxation, and residency issues.
Communicating clearly the facilities that you will provide to the teacher and the things that they must manage themselves is important to avoid misunderstandings later.
Provide Information to Teachers
Before contacting teachers, you may create a brochure (paper or electronic) with information about your education franchise business. Additionally, you may create FAQs providing teachers information about the working hours, leave, salary, bonuses, courses, students, your institute, and so on. Preparing this communication beforehand ensures that you respond to the teachers at the earliest possible: at the time of hiring.
An interview can be conducted online or over the phone before a face-to-face interview, especially if the candidate lives abroad. You may need to provide teachers from abroad additional information regarding the country, city, the cost of living, culture and the life they can expect in the city to help them with the move.
Online ESL Teaching Job Boards
To advertise and find English teachers for hiring, online job boards are valuable. A large number of English teachers from all over the world visit these boards to look for jobs. By browsing through the profiles of the job seekers, you have a better chance of finding a perfect match without wasting time in interviewing unsuitable candidates. Some of the best online ESL teaching job boards includes:
Depending upon where your English Language franchise is located, you may find local online resources catering to the native market. Advertising the position in local newspapers and education specific magazines may also be helpful in finding appropriate talent.
Hiring qualified and reliable teachers is one of the most important tasks of an education franchise. With the right teachers, an English language franchise can attract more students, which leads to sustainable growth. Therefore, careful preparation before the actual recruitment process is essential, as it paves the way for your continuous success.